Muneer A. Rasheed
on
Why Asian Companies
Lose Billions Annually!

Part One Why do Asian Companies Relinquish Billions Annually!

When no business owner operates on the premise of turning their backs on billions of dollars.

Unless of course, if it turns down one of those infamous emails offering you a 20% share of President Bon Coeur’s hidden billions that he is willing to share with you!

Yet, through lack of business acumen or unwittingly, myopic asian organizations allow four correctable conditions to persist that are counter productive to one of their raison d'ętre.

To make money!

• Failure to frame the broader picture

• Fixation on a few key customers

• Lack of global vision

• The innovation dilemma

1. Failure to frame the broader picture: These companies to their own demise can not see right,left or beyond their own specialty.

Example:

The vacuum tube industry all but died as a result of researchers wanting to replace fragile glass tubes with rock-solid devices.

That vacuum tube manufactures that failed to see what they do as part of the larger entertainment or communications industry eventually flickered out like the tubes on which they invested their futures.

Vacuum tube – Transistors – Microprocessors Early 1900’s 1960’s Today

Conversely companies that saw themselves in the broader context and evolved positioned themselves to reap part of the $123+ billion that were projected by the Consumer Electronic Association last year.

Examples:

The following organizations removed industry blinders and saw related additional opportunities.

a) Travel Agencies

In the past travel agents were the dispensers of tickets.

Today travel agents also include such services as lodging and rental cars to add to their value proposition.

Last (2005) year, travel and related services was worth over $500 billion.

b) The Petroleum industry

At one time the Petroleum industry only saw itself as being in the gas and oil.

Then, fossil fuel research gave rise to petroleum based byproducts plastics used in cars, houses, toys, computers and clothing, asphalt used in road construction, synthetic rubber in the tires, fertilizer, pesticides, and artificial fibers used in clothing to name a few.

Petroleum byproducts contributed in part to the $2.97+ billion PepsiCo Inc earns.

Asian businesses that see what they do in the broader context reap greater rewards.

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Part 2 "Why Asian Companies Lose Billions"....

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